The GROW Nebraska Foundation launched the GROW Nebraska Women’s Business Center (GNWBC) in the Omaha Metro area to serve Nebraska’s critical need in leveling the playing field for entrepreneurs while providing real-time resources, education, and training.
Entrepreneurial density for urban and suburban start-ups presents a unique challenge and opportunities that are presently unmet for women-owned businesses in the Omaha Metro area. There is no like organization offering this service, nor one location for like-minded partners to bring ideas in one space. The center will bring together community resources in an aligned program, leveraging knowledge experts and specialized resources, and on-demand training. This need has become more necessary during the pandemic that has wreaked havoc on small businesses.
The GROW Nebraska Women’s Business Center (GNWBC) is focused on intentionally creating a community of aspiring and established women entrepreneurs to connect, grow and prosper together. The GNWBC will represent the programs and resources available thru the SBA in addition to face-to-face, 1-on-1, and online technical training and business counseling (live and on-demand) to support entrepreneurs looking to start, sustain and grow businesses.
The programming will support small business owners to create sustainable businesses that will create jobs and revenue for the local economy. GNWBC is 1 of only 20 SBA newly funded Women’s Business Centers in 2021 as the Omaha metro area stood out as a place of opportunity. This certification will support the full implementation of SBA services and support, including evidence-based training and small business loans.
The main barrier to small business success surrounds training and resources. The GNWBC will bring together a menu of training and support opportunities while creating a small business network that will allow entrepreneurs to gain information and skills to create success. The center will focus on women entrepreneurs, as they are underserved in comparison to male counterparts.
Other underserved small business owners will also be a point of focus: veterans, minorities. The overarching goal of the GROW Nebraska Women’s Business Center is to offer support, training, and networking in an efficient and affordable manner to entrepreneurs that, otherwise lack the resources and ability to access needed services. The GNWBC is a coordinated effort amongst NEF and MOWBC which will allow each organization to exude its strengths making this a successful and efficient endeavor creating a “one-stop” coordinated program allowing small business owners to grow and learn enhancing the local workforce with job creation, business skills, and business growth.